As some of you may or may not know, there is a new brew being featured at your local Starbucks, the Siren's Blend, but there is a special reason for this new brew.
Starbucks has a long history of investing in women and ensuring that equality is more than just a buzz word. Nearly every aspect of the Siren's blend has been shaped by women - from the name that pays tribute to the Siren that symbolizes the Starbucks brand, to sourcing, roasting and blending, and even the coffee bag design.
Not only will you feel great sipping on Siren's blend thanks to the delicious taste, you'll also feel elated knowing your coffee is created by and for women innovators in the coffee industry.
Leading up to National Coffee Day (September 29th), Siren's blend will be brewed in stores. This medium roast coffee is a great choice for coffee lovers, who tend to appreciate a lighter roasted coffee. With juicy and citrusy notes and an undertone of chocolate the blend combines coffee from East Africa and Latin America, two regions where Starbucks works to elevate women's leadership and responsible farming practices.
So leading up to National Coffee Day, why not head to your local Starbucks and try a great, new blend and support equality.
Happy Coffee Drinking,